Company Overview
Hanbanjang is a food company that reinterprets the value of traditional fermented foods for modern lifestyles.
After working for 13 years as the head of a medical tourism team and meeting a wide range of patients, the founder came to understand the important role fermented foods can play in supporting overall wellness and immunity. Following retirement, this inspired the creation of traditional Korean fermented foods, beginning with doenjang.
Founding Background
Since its founding on January 27, 2023, Hanbanjang has introduced a distinctive production method using Al-meju and anchovy fish sauce to differentiate its doenjang from conventional varieties.Through this approach, the company has achieved a deeper umami flavor and a richer taste experience.
Product Development
In 2024, Hanbanjang developed a “Jang-Making Meal Kit” to make traditional fermentation more accessible and easier for anyone to enjoy at home. Following its launch, the company received growing attention and an increasing number of export inquiries from both domestic and international markets.
Business Transformation & Growth
On January 27, 2026, Hanbanjang transitioned into a certified food manufacturing business and established a full-scale production system. The company now operates with the capacity to support product supply and exports, while actively pursuing expansion into global markets.